Author Archives: Jim Bursch

If you’re new here, you may want to visit MyMindshare.com first. That’s really what this blog is all about. Thanks for visiting!The following list comes from Search Engine Watch: How Google Makes Its Billions: The 20 Most Expensive AdWords Keyword … Continue reading →

This text will be replaced jwplayer(‘mediaspace’).setup({ ‘flashplayer’: ‘/jwplayer/player.swf’, ‘file’: ‘/b/video/targeting.mp4′, ‘controlbar’: ‘bottom’, ‘image’: ‘/b/video/videotutorial.jpg’, ‘width’: ’480′, ‘height’: ’360′ }); The key to unlocking the value of mindshare is what we call targeting. Targeting simply means delivering the right bid to … Continue reading →

The following comes from the June, 2011 issue of Consumer Reports: If you’re like some 150 million Americans, you share the details of your life on Facebook, assuming that you and other users are its main customers and that it’s … Continue reading →

Welcome to your mindshare page. On this page you will find bids for your mindshare, which is your attention — what you are paying attention to — and your attention is valuable. To view and accept a bid for your … Continue reading →

I was browsing a blog using a client’s laptop today when all of a sudden this Antivir Solution Pro crap comes up and renders the computer useless, telling me it’s scanning the computer for viruses and everything is infected. Nothing … Continue reading →

Here’s some advice that I gave to someone who wants his website to work better for him: If you want to have a good web site, I suggest that whenever you do something, whatever you are doing, think for a … Continue reading →

When ratings are positive, everything is great. However, ratings can be problematic and unfair when they are negative. At MyMindshare, negative ratings aren’t necessarily a value judgment on the worth of a bidder’s web page. A negative rating simply means … Continue reading →